Marketing

Online Marketing Tactics To Sell Homes There are many marketing strategies you can use to advertise your homes. In this article, we will be sharing some of the online marketing tactics to sell homes. Create a User Friendly Website/Page: The best way to market homes online is to create a user friendly page or website for your potential customers to access. Additionally, the website should include...

Staging Do's and Don'ts In this article, we will be discussing some of the home staging Do's and Don'ts to help you navigate through this process. Moreover, home staging can be a difficult task, especially if you have no guidance. Do's: Do Thoroughly Clean The House Presenting a clean home to your potential buyers is a major Do. Therefore, spring clean like your life depends on it, get into every...

Open House Food Ideas The success of your open house partially relies on the food that you are serving. Moreover, you want to keep your guests around for as long as possible and the food will help you out. In this article, we will be sharing some open house food ideas that you may want to consider for you next open house. Finger Sandwiches  For your guests that prefer healthier snacks, finger...

Marketing Tools To Consider When You Want To Sell Your Home Marketing plays a huge role, if you want your home to be sold as soon as possible. Here are some important marketing tools to consider when you want to sell your home. Photography: A picture is worth a thousand words. Photography answers a lot of potential buyers questions, such as does the house have modern features? Does it have a...

The Role of Virtual Reality in Real Estate Marketing In recent years, virtual reality (VR) technology has made significant advancements and has found its way into various industries. One industry that has embraced VR with open arms is real estate. Virtual reality has revolutionized the way properties are marketed, providing immersive experiences for potential buyers. Let's explore the role of virtual...

The Importance of Hiring a Professional Photographer For Real Estate Security Advice for Homes When it comes to selling or renting a property, first impressions are crucial. In today's digital age, potential buyers and tenants often start their search online, where high-quality visuals play a significant role in attracting attention and generating interest. That's why hiring a professional photographer...

You will never come across a real estate listing that mentions the negative aspects of a property. For example, you won’t see a listing mentioning that a house has small rooms. After all, sellers and their agents are primarily focused on selling the property. As such, sellers accentuate the positives of home and aim to paint a good picture of the property. With this in mind, it is important to pay...

How would you like your refrigerator to alert you when you're running low on your favourite foods? Or tell you who's ringing your doorbell? With smart home technology, all of these scenarios are possible. So, what’s not to love about smart home technology? After all, smart homes are definitely the future. Like anything, there is the flipside of the coin. Here the pros and cons of smart home...

WHO WE ARE The Zambia Institute of Estate Agents is a statutory body enacted by an Act of Parliament, The Estate Agents Act No 21 of 2000 with the mandate to register estate agents and to regulate the practice and business of estate agents in Zambia WHY YOU SHOULD BE REGISTERED WITH ZIEA The Zambia Institute of Estate agents is the only governing body that certifies real estate agents. Practising...

Successful and profitable property management requires you to identify a niche demographic that offers you unique benefits. Did you know that renting to students is one of the largest rental demographics? While the student market is large it is not without drawbacks. However, when done right, renting to students can be a profitable and low-risk venture. This guide explores the pros and cons of renting to...